UNIT1
To invite eminent persons to help make advertisements should be regarded as
one of
the best advertising strategies and could, of course, produce a spectacular(powerful)
VIP effect, provided that those celebrities are perfectly willing to accept the invitation
and, more importantly, the products to be advertised are genuine and of fair prices.
Sometimes, while a commodity is of inferior quality, the advertisement is full of
words lavishing praise on it, if a celebrity shows up as an image agent for such a
product, the advertisement could, if any, be temporarily successful before it turns the
brand of the product in question notorious and, more disastrously, ruins the reputation
of the eminent person thereafter. So, the famous are well advised to think more than
twice before they agree to appear on the commercial.
邀请名人做广告?/p>
只要商品确实是货真价实,
名人又愿意,
这应该是广告技巧的
上策,会产生很强的名人效应。但是商品质量差,广告有言过其实,又请名人?/p>
广告?/p>
这种广告一是也许会有一些好的影响,
但最终是砸了自己的牌子,
也坍?/p>
别人的台,影响了名人的名誉。因此,名人在接受广告的时候要慎之又慎?/p>
UNIT2
Nowadays in the city's tonier residential districts there are people named as singles,
who are usually young, rich and tech
-
savvy professionals and choose independently
their own lifestyles. The number of singles has increased dramatically over the recent
years. The reasons of remaining single are various: some may be busy exploring
careers without putting their marriage into the agenda, some may indulge in their jobs,
travel, entertainment, physical fitness or friendship, More than 80% of them have not
abandoned the value of marriage, and they say they aspire to marry or they want to be
married someday, but they are patient and feel content being single until they meet the
right person.
当今都市较高贵的居住区中有群被人们称作单身族的人?/p>
他们通常是些有技术的
专业人员,既年轻、富有,又独立选择自己的生活方式。近年来这类单身族的?/p>
数增长惹人注目?/p>
他们中有些人或许是为了追求事业而未把婚姻列入自己的议事
日程中,有些人或许是沉溺在工作、旅游、娱乐、健身或交友等活动中,总之?/p>
们保持单身的原因不尽相同?/p>
他们?/p>
80%
以上的人并没有摈弃传统的结婚价值观?/p>
并表示希望结婚或将来要结婚。但在找到合适的人之前,他们有耐心等待?/p>
?/p>
对现在的单身生活满意?/p>
UNIT3
People who are energetic, happy, and relaxed are less likely to catch a cold than those
who are depressed, nervous, or angry. When the brain is
?/p>
happy
?/p>
, it sends messages
to our organs that help keep the body healthy and sound. Your chance of developing
the common cold, pneumonia, or even cancer may very well be decreased by keeping