Unit 10
The Credibility Principle
?nbsp;Objectives
1.
Understanding the text
2.
Mastery of some language points
3.
Realizing the importance of the credibility principle and carry it through
4.
Knowing how to read advertisements
?nbsp;Key points
1.
Better understanding of the text
2.
Mastery of some difficult language points
3.
Learning
the
importance
of
the
credibility
principle
?nbsp;Difficult points
1. Saying is easier than doing. Action speaks louder than words. Can students
follow the credibility principle all the time?
2. Students might have difficulty in some of the words and phrases